Press Kit

WakeWin Press Kit

Everything you need to write about WakeWin — the iOS alarm app that turns getting up in the morning into real prize entries. Free to use, free to write about, free to quote. Reach out anytime for interviews, custom assets, or beta access.

One-liner

WakeWin is the iOS alarm app that won't let you snooze your morning away — solve puzzles, walk a metre, photograph a household object, and earn lottery tickets for real monthly prize draws. A proper reason to get up.

Short description (≈ 100 words)

WakeWin is a gamified alarm clock for iOS that rewards you for actually getting out of bed. Dismissing the alarm requires solving 10 brain puzzles, walking at least one metre (verified by your iPhone's pedometer), and — on Premium — photographing a specific household object that AI verifies. Each clean wake-up earns lottery tickets for real monthly prize draws. A "Perfect Month" of consistent wake-ups earns a free month of Premium. Built on Apple AlarmKit (iOS 26+), so it fires reliably through Silent Mode and Focus. Available now on TestFlight, App Store launch pending.

Long description (≈ 500 words)

WakeWin is an iOS alarm app built for people who can't trust themselves with the snooze button. Instead of just buzzing until you tap it off, WakeWin requires you to prove you're actually awake — and then rewards you for it.

When your alarm fires, you can't simply dismiss it. You have to solve 10 brain puzzles drawn from six categories: mental arithmetic, word scrambles, number sequences, memory challenges, pattern recognition, and Stroop tests. The mix varies each morning so it never feels rote. Once the puzzles are solved, the alarm still won't dismiss until your iPhone's pedometer registers at least 1 metre or 3 steps of movement — proof you're vertical, not just tapping in bed.

Premium users get one more layer: Photo Verify. The app picks a specific household object (kettle, toilet, kitchen sink, bathroom mirror, and so on) and you have to find it and photograph it. An on-device AI verification call confirms the photo matches the requested object. Photos are never stored — only the verdict.

Each puzzle solved earns lottery tickets — one for Easy, two for Medium, three for Hard. Standard mode requires 10 puzzles per alarm; Hard Mode requires 15. Streak multipliers compound on top: 1× under 7 days, 1.25× from day 7, 1.5× from day 14, 1.75× from day 30, 2× from day 60 onwards. Tickets are earned for the first successfully dismissed alarm each day only. At the end of each month, multiple winners are drawn for real prizes. Not in-app coins, not digital confetti — physical goods, gift cards, and experiences.

The marquee Premium reward is "Perfect Month": complete every alarm under the strictest rules for a full calendar month (Hard Mode on, zero snoozes, motion verified, photo verified, 80%+ completion) and your next month of Premium is free. It's designed to be hard — most users won't hit it on their first attempt.

Reliability matters more for an alarm than any other type of app, so WakeWin is built on Apple's AlarmKit — the same system-level API the built-in Clock app uses. It fires through Silent Mode, Focus, Do Not Disturb, and even when the app is force-quit. Lock Screen UI, Dynamic Island countdown, and Apple Watch alarm mirroring are all built in. WakeWin requires iOS 26 or later. iPad is supported in "Designed for iPhone" mode. Android is on the roadmap.

WakeWin is available in 14 languages including English, German, Spanish, French, Japanese, Korean, Chinese, and Arabic with full right-to-left support.

Key features

🧠 6 puzzle types

Math, sequences, word scrambles, memory, pattern recognition, Stroop

📸 Photo Verify

AI-verified photo of a specific household object (Premium)

🚶 Motion gate

Pedometer confirms 1m or 3 steps before dismissal

🔥 Hard Mode

Stricter rules + Medium-or-Hard puzzles (2–3 tickets each vs Easy's 1)

🎟️ Monthly prize draw

Real prizes, multiple winners, weighted by ticket count

👑 Perfect Month

10 criteria → next month of Premium free

⚡ AlarmKit reliability

Fires through Silent, Focus, force-quit

😴 Sleep Intelligence

Apple Health correlation with puzzle performance

📻 Live radio + nature sounds

Ambient audio during challenge phase

🌍 14 languages

Full RTL support for Arabic

Key facts

  • Platforms: iOS 26+ (iPhone, iPad in "Designed for iPhone" mode). Android on the roadmap.
  • Stage: Public TestFlight beta (Apple Beta App Review approved 2026-05-04). App Store launch pending.
  • Pricing: Free with optional Premium (€5.99 / month or €39.99 / year). Premium unlocks Photo Verify, bonus tickets, Sleep Intelligence dashboard, and Perfect Month eligibility.
  • Languages: 14 — English, German, Spanish, French, Italian, Portuguese, Dutch, Turkish, Russian, Japanese, Korean, Chinese, Arabic (RTL), Hindi.
  • Founded by: Tim Leonsteyn (Munich, Germany), sole trader.
  • Website: wakewin.app
  • TestFlight (public): testflight.apple.com/join/c7QPG1aK

Screenshots

Right-click any image to save. Available at 704px wide PNG. Contact us for higher-resolution versions or specific in-app shots.

Brand assets

Founder headshot and bio available on request. Please email for vector logo files (SVG) and any custom assets.

Brand palette

Deep navy

#0a0f2e

Amber gold

#e8b950

Brand gold

#d4a017

Dusk plum

#703c7a

Contact

For press inquiries, interview requests, or custom assets: t.leonsteyn@wakewin.app

Response time: within 24 hours on weekdays.

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